You are requested to invent a new smart mobile phone that you will be able to sell successfully in the U.A.E. market. Describe the Marketing Mix that you think will best fit your product through describing the 4Ps. Your project should contain the following components:
Cover Page including your name & University ID; Course name and ID.
Mission statement OR a Slogan for your phone.
Product. Introduction and full description of the mobile phone. Specify your major competitors in the UAE market and how you will differentiate your product.
Price and why?
Place and why? Also specify your Market Target.
Promotion and why?