Developing organisational values

posted in: Research Paper | 0
STUDENT ASSESSMENT BOOKLET

Develop and implement strategic plans

 

 

 

ASSESSMENT OVERVIEW

This Student Assessment Booklet includes all your tasks for assessment of this unit.

About your assessments

This unit requires that you complete nine assessment tasks.

You must complete all tasks to achieve Competency for this unit.

Assessment Task About this task
Assessment Task 1: Written questions You must correctly answer all nine questions to show that you understand the knowledge required of this unit.
Assessment Task 2: Organisational vision and mission project You must have a meeting with Senior Managers to confirm organisational vision, mission and values and strategic objectives.
Assessment Task 3: Research and development project You must develop a PESTLE and SWOT analysis for inclusion in the strategic plan, as well as develop a strategic plan.
Assessment Task 4: Performance monitoring project You must monitor and adapt the strategic plan.

 

How to submit your assessments

When you have completed each assessment task you will need to submit it to your assessor.

Instructions about submission can be found at the beginning of each assessment task.

Make sure you photocopy your written activities before you submit them – your assessor will put the documents you submit into your student file. These will not be returned to you.

Assessment Task Cover Sheet

At the beginning of each task in this booklet, you will find an Assessment Task Cover Sheet. Please fill it in for each task, making sure you sign the student declaration.

Your assessor will give you feedback about how well you went in each task, and will write this on the back of the Task Cover Sheet.

Assessment appeals

You can make an appeal about an assessment decision by putting it in writing and sending it to us. Refer to your Student Handbook for more information about our appeals process.

 

ASSESSMENT PLAN

The following outlines the requirements of your final assessment for this unit. You are required to complete all tasks to demonstrate competency for this unit.

Your assessor will provide you with the due dates for each assessment task. Write them in the table below.

Assessment Requirements Due date
1.       Written questions  
2.       Organisational vision and mission project  
3.       Research and development project  
4.       Performance monitoring project  

 

Question 1

Outline a method for developing organisational values.

 

Question 2

What is the purpose of a SWOT analysis in a strategic planning process?

 

Question 3

Discuss each component of a SWOT analysis.

 

Question 4

What is the purpose of a PESTLE analysis in a strategic planning process?

 

Question 5

List four examples of questions you may ask when conducting a PESTLE analysis?

1.
2.
3.
4.

 

Question 6

Discuss three risks that should be taken into account in implementing strategic plans.

1.
2.
3.

Question 7

Discuss why it is important for a business to protect its intellectual property.

 

Question 8

Discuss three strategies a business can implement to protect their intellectual property such as that documented in strategic plans.

 

Question 9

Discuss why an organisation would take legislative and regulatory and relevant Codes of Practice into consideration during the strategic planning process?

 
What do I need to hand in for this task? Have I completed this?
Your answers to each question o

 

 

 

ASSESSMENT TASK 2: ORGANISATIONAL VISION AND MISSION PROJECT

Task summary:

For this assessment task you are required in the role of Operations Manager of Native Bush Spices Australia to meet with the management team (this will be your assessor). This meeting will be to confirm the organisation’s vision, mission and values and to seek approval for the development of the organisation’s new strategic plan. You will also be required to discuss strategic directions and operational priorities at a meeting with your assessor.

What do I need in order to complete this assessment?

  • Computer and Microsoft Office
  • Access to the internet for research
  • Meeting space

When do I do this task?

  • You will complete this task in the classroom or as homework – Your assessor will advise you as to which is required.

Write in the due date as advised by your assessor: ________________________________________

what do I need to submit?

  • You will be required to send an email to your assessor summarising outcomes of meeting.

what do I need to do if I get something wrong?

If your assessor sees that you have not completed all parts of the task completely and satisfactorily; the details of resubmission will be discussed with you when your assessor gives you the outcome of this task.

Instructions:

Read the scenario and complete the activities that follow

Scenario
Native Bush Spices Australia is based in Coffs Harbour, NSW.

The business was established in 2010 to cater for a demand for Australian native food products. The company has organic certification.

The company manufactures and retails a range of organic, Australian native foods including:

§  Native herbs and spices

§  Native herbal teas

§  Native fruit jams and conserves

Currently the business is selling its products through a number of small supermarkets and health stores throughout Australia. The company also has a website through which products can be ordered.

The company’s overall business objectives for the next three years are to increase sales and create brand awareness, develop a broader product range, as well as expand into overseas markets. The company is also considering options for alliance marketing.

The company is also looking at moving into international markets, namely South-East Asia – specifically Hong Kong, Japan and Singapore.

The company’s target customers are those that enjoy gourmet foods. The age range of Australian consumers buying products is between 35 and 65 and most consumers are health conscious, care about protecting the environment and have an average income of $80,000.

The company currently employs the following staff in its head office: CEO, Operations Manager, Marketing and Sales Manager, Administration Manager and Customer Service Officer.

Around 10 staff are employed in the factory making and distributing the products.

Although the company does not have a formal strategic plan, the following information is included on its website about its mission, vision and values.

Mission

Native Bush Spices Australia is committed to providing the highest quality product to all its clients.

Vision

We are constantly working to establish ourselves as the most respected and sought after supplier of native bush spices.

Values

Respect: taking time to understand and value each of our customers and respecting their choices.

Responsibility: acting with integrity towards our staff, our customers, the community and the environment.

Caring: a duty of care for our staff, customers and the environment.

Excellence: to always look to provide the best quality product and customer service.

Integrity: to act with honesty, openness and do what we say we will do.

Innovation: to be industry leaders.

  1. Carefully read the scenario information, particularly the information about the organisational mission, vision and values and business objectives.
  2. Conduct relevant research and complete the following:
    1. Review Native Bush Spices Australia’s mission, vision and value statements and compare them with other companies with the intention of deciding whether they are clear enough to guide operations. If they are not clear, you may revise them. You will need to share your thoughts and gain support for these statements at the meeting with the management team as well as listen to their ideas.
    2. Review the business’s long term objectives given in the scenario and commence formulating strategic goals, strategies and performance indicators for the short term (one year). You should research and make notes about best practice techniques for formulating strategic goals and strategies and performance indicators.
    3. Research legislative, regulatory Codes of Practice requirements including intellectual property related to Native Bush Spices Australia’s business objectives and make note of them.
    4. Research co-operative ventures and collate a list of pros and cons for consideration by the management team.
  3. Meet with the management team (this will be your assessor) to discuss your research and to gain support for the organisational vision, mission and values statements, as well as strategic goals, strategies and performance indicators. In addition discuss your ideas about co-operative ventures and listen to the ideas provided by the team.
  4. During the meeting, you must demonstrate effective communication skills including:
  • Speaking clearly
  • Responding to questions from the management team
  • Asking questions to elicit feedback from the management team
  • Active listening to confirm or clarify information.
  1. Following the meeting, summarise the meeting outcomes and send an email confirming the details as well as the approval to proceed to developing the strategic plan.
What do I need to hand in for this task? Have I completed this?
Email summarising outcomes of meeting o

 

 

 

ASSESSMENT TASK 3: RESEARCH AND DEVELOPMENT PROJECT

Task summary:

For this assessment task you are required in the role of Operations Manager for Native Bush Spices Australia.

There are two parts to this assessment task:

  • Part A – You are required to conduct a PESTLE analysis, as well as a SWOT analysis to inform the development of the Strategic Plan. Following the development of the PESTLE and SWOT analyses, you must use this research to develop your strategic plan.
  • Part B – In this part of the assessment task you are required to communicate the strategic plan developed in Part A to the staff (three you in your class) at Native Bush Spices Australia.

What do I need in order to complete this assessment?

  • Computer with Microsoft Office or similar program
  • Access to the internet for research
  • Strategic plan template
  • Meeting space
  • Access to three other students.

When do I do this task?

  • You will complete this task in the classroom or as homework – Your assessor will advise you as to which is required.

Write in the due date as advised by your assessor: ________________________________________

what do I need to submit?

Part A

You are required to email your assessor the following:

  • Completed SWOT and PESTLE analysis
  • Recommendation for co-operative venture
  • Completed strategic plan.

Part B

You are required to email your assessor the following:

  • Meeting agenda
  • Meeting minutes.

what do I need to do if I get something wrong?

If your assessor sees that you have not completed all parts of the task completely and satisfactorily; the details of resubmission will be discussed with you when your assessor gives you the outcome of this task.

 

 

Part A – Develop SWOT and PESTLE analysis

Instructions:

Complete the following activities:

  1. Identify sources of information to use to research Native Bush Spice Australia’s market, competitors and target customers. Note down at least three sources of information. You will need to record these information sources in your SWOT and PESTLE analysis.
  2. Using the sources of information you have developed, research trends and development in the industry and competitors, potential new and emerging markets, competitors and any other relevant factors.
  3. Complete a risk assessment and cost-benefit analysis for the potential cooperative ventureas discussed at the meeting (Assessment Task 2) with the intention of providing a recommendation to go ahead or not with the venture.
  4. Develop a SWOT and PESTLE analysis that outlines all of the internal and external factors that will impact on the Strategic Plan based on your research.
  5. Send the completed PESTLE and SWOT analysis to your assessor, along with your recommendations for the co-operative venture. Your assessor will review your analysis and provide feedback as required.
  6. Once you have received feedback from your assessor, you may proceed to developing the Strategic Plan.
  7. Develop the Strategic Plan using the template provided by your assessor. You will need to make sure you complete all sections of the Plan and use clear and concise English. Your strategic plan will need to include specific actions to include each of the strategic objectives. You must include responsibilities and timelines for each action, as well as key performance indicators. Each of the actions should be ordered commencing with the most urgent action first.
  8. Send your completed plan to the management team via email (your assessor) inviting comment and feedback. In your email, provide a brief overview of how you plan to communicate the strategic plan to staff and what process you will follow to brief the staff that have specific actions in the plan.
  9. Update your plan with any feedback provided by the assessor.

Part B – Conduct staff briefing

Instructions to students:

Complete the following activities:

  1. Ask three of your fellow students to participate in a meeting with you. The purpose of this meeting is to brief two staff members (students) of their specific roles in the Strategic Plan. One student is to play the role of minute taker and the other two are to play the role of the staff.
  2. Prepare a brief agenda for the meeting detailing the information for the staff and provide it to your meeting participants prior to the meeting.
  3. Conduct the meeting ensuring you give an introduction and an overview of the strategic plan as well as the detail for the specific actions for both staff members. Provide an opportunity for staff to ask questions and seek clarification. Ask the minute taker to record the details of the meeting.
  4. Ask each participant to sign and date the one copy of the minutes. Along with your agenda and any other documentation you prepared, submit them via email to your assessor.

 

 

What do I need to hand in for this task? Have I completed this?
Part A:

§  Completed SWOT and PESTLE analysis

§  Recommendation for cooperative venture

§  Completed strategic plan

 

o

o

o

Part B:

§  Meeting agenda

§  Meeting minutes

o

o

 

 

 

 

ASSESSMENT TASK 4: PERFORMANCE MONITORING PROJECT

Task summary:

This assessment task requires you to monitor the performance of the strategic plan for Native Bush Spice Australia, as well as evaluate the strategic planning process. You will be required to provide a report to the management team.

What do I need in order to complete this assessment?

  • Computer and Microsoft Office
  • Access to the internet for research.

When do I do this task?

  • You will do this task in the classroom or as homework – Your assessor will advise you as to which is required.

Write in the due date as advised by your assessor: ________________________________________

what do I need to submit?

  • You are required to develop a report on performance and strategic planning processes.

what do I need to do if I get something wrong?

If your assessor sees that you have not completed all parts of the task completely and satisfactorily; the details of resubmission will be discussed with you when your assessor gives you the outcome of this task.

Instructions:

Review the following scenario information to complete this task.

It is one (1) year since the strategic plan was implemented and as the Operations Manager, you are reviewing the performance of the business against the performance indicators identified in the plan.

Assume that the performance indicators identified in the strategic plan are as follows:

§  A 20% increase in total sales revenue.

§  International market identified and exporting commenced. Sales to international markets to comprise 20% of total income.

§  Suitable alliance for marketing identified and 10% increase in sales attributed to alliance marketing.

§  Identify new products through review of competitors’ web sites.

Performance data recorded after 12 months from implementation of the strategic plan shows:

§  Sales have increased from $550,000 to $800,000

§  Product now selling in Hong Kong and Singapore. Total international sales identified as $70,000.

§  No progress on alliance marketing as yet. No suitable partner identified.

§  No ideas for new products. Consider primary or secondary research, however, not sure what.

 

 

 

  1. Develop a report to send to the management team that addresses the following:
  2. Analyse and report on the data provided
  3. Comment on whether performance indicators have been achieved. Report on your findings.
  4. Develop recommendations for the year ahead based on your evaluation as above, as well as required changes to the strategic plan.
  5. As you have also been asked to evaluate the strategic planning process, research best practice strategic planning processes and report on whether the organisation achieved this with the first strategic plan development and what could be improved.
  6. Send your report via email to the management team (this will be your assessor).
What do I need to hand in for this task? Have I completed this?
Report o

 

 

 

Version Description of change Modified date
V1.1 ·         AT1 – Revised questions to meet unit requirements.

·         AT2 – Revised and components added to question 2 and 3. Instructions to the assessor expanded.

·         AT3 – Revised – Q8 changed, Part B added. Instructions to the assessor expanded.

·         AT4 – No changes.

18/07/2016
V1.2 ·         Updated to new template

·         Minor formatting changes made

21/07/2016

 

Assignment Help

Last Updated on July 21, 2019 by EssayPro