MAN 4633 – MNC STRATEGY
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ACER CASE ANALYSIS
- Case:“Acer, Inc.: Taiwan’s Rampaging Dragon” (p. 60, 7th ed. of the textbook)
- Answer the following questions:
- Compare and contrast Stan Shih’s management style to that of Leonard Liu. Be sure to cite examples. (25 pts)
- Do you think Leonard Liu’s resignation was beneficial for Acer? Why or why not?(25 pts)
- Refer to the types of organizational models described in Ch. 4 of the textbook. Which of those models would you say apply/applies to Acer? Explain your answer. (25 pts)
- Should Shih allow the development of the Aspire to continue? Why or why not?(25 pts)
IMPORTANT INSTRUCTIONS:
This is the link to the case
https://www.dropbox.com/s/vkc2hx2uedf8s0f/pg%201.pdf?dl=0
- DO NOT do any additional research outside of what is presented in the case.
Your analysis must be based only on information presented in the case and chapters/notes.
- Answer all questions using complete sentences. Points will be deducted for using a bulleted/numbered list format. NO BULLETS!!!
- DO NOT simply summarize the information already provided in the case, except when using as supporting information for a point you are making.
- Please do not focus on the detailed financial data (balance sheets, etc.) presented in the case. Do not do any in depth financial analyses.
- Answer the questions in a Word doc. The case analysis must be turned in as a Word doc attachment in the Acer Dropbox link in Blackboard.
- Please number the question you are answering.
- The paper must be in a regular-sized font (e.g. Times New Roman, 12-point).
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