Case Analysis 4 – Managing Innovation Teams at Disney
Please answer the following questions:
Why does Disney keep its development team small?
What are the pros and cons of the teams being so autonomous?
Is Disney’s team approach most suited to creative projects, or would it work equally well in other kinds of industries?
Importantly, apply as many of the COs (Course Objectives) as you can to the case. These are given for reference below.
Your Case should be 2 1/2 – 3 pages (approximately 600 – 750 words), double spaced, have at least three references using APA format (you may use one or two references cited from the case but you should have at least one additional unique reference from your own research) , and typed in an easy-to-read font (Times New Roman 12 font recommended) in MS Word (no pdfs or rtfs or non standard formats). Please include a cover sheet with your full name, the case name, our course number (NETW583), and the date you submit.
Submit your assignment.
Course Objectives:
CO A – Given a company situation be able to describe the industry dynamics of technological innovation.
CO B – Given a company situation be able to determine whether and how to protect its technological innovations.
CO C – Given an organizational and industry context, identify the core technological competencies of the organization
CO D – Given an organizational context, develop a plan to increase the innovative capabilities of the organization both through collaboration strategies and internal innovation.
CO E – Given information about a company’s industry, and organization, formulate a technological innovation strategy through its new product development strategy.
CO F – Given an organizational and industry context, identify and suggest a deployment strategy that will facilitate the success of a technologically driven organization.