External Analysis

External Analysis Include a comprehensive analysis of the Retail industry (!!!) and general environment
A) Use the Five Forces framework to separately evaluate each of the threats potentially faced by all the firms within the retail industry and make an assessment of the overall threat level (high/medium/low) facing those in the industry.
1)threat of entry 2)threat of rivalry 3)threat of substitutes 4)threat of suppliers 5)threat of buyers

Last Updated on February 11, 2018