Task
You have been retained to assist Export Development Canada (EDC) with seeking new potential opportunities for Canadian made
products in Uruguay. Please prepare:
1. A SWOT analysis for the Pump & Compressor Manufacturing Industry globally, which would include an analysis of the Canadian and
Uruguay industries.
2. How to leverage the Canadian brand in Pump & Compressor Manufacturing (i.e. Enerex Ltd.)and how to leverage Canada’s
capability, uniqueness and reputation in Uruguay.