Required Readings. Read “The Management of Technology and Innovation: An Overview”: White, M.A. & Bruton, G.D. (Eds.), The Management of Technology and Innovation: A Strategic Approach. Independence, KY: Cengage.
Read: Chapter 1 – How Can Great Firms Fail? Insights from the Hard Disk Drive Industry” Chapter 2 – Value Networks and the Impetus to Innovate Christensen, C. M. (1997)
Explain in your own terms what innovation and technology means in the context of your professional life or among a company you have researched and its related business. What factors does competition bring to a particular strategy that a company might have chosen? What types of factors are you to take into account when looking at the management of technology from the perspective of expanding an organization to support a more substantial research effort.