Financial Condition Analysis
Create a 6-8 page report that analyzes financial ratios for a selected company, uses the data to tell the financial story of that company, and concludes with a recommendation on whether the company would be a viable partner based on its financial condition.
It is essential for financial advisors and upper management to know the financial condition of a company for a variety of reasons, including to improve its condition, to make decisions to increase shareholder value, and to know the true value of the entity. Such an analysis is important for any business, small, medium, or large.
This portfolio work project gives you a chance to apply the skills expected of an MBA graduate; from the financial management perspective, you should be able to:
Maria Gomez is founder and president of PacificCoast Technology, a small technology company. She is considering being bought out by a larger publicly traded company so she can be rewarded financially for all of her entrepreneurial efforts. She calls you into her office and says:
Thank you for meeting with me today. I’d like to talk to you about the future of the PacificCoast Technology. I’ve been running this company for a long time now, and I think it’s time for me to consider the next five to ten years. I want to find a buyer for this company who can take it to its full potential but with me still leading it. I still want to be a part of the journey, to see this company’s growth, which means this potential buyer needs to be a high quality company with solid financial health. That’s the only way we’ll be sure there’s going to be necessary funds and stability for the firm to grow.
You are ready to take on this project to assist Maria with her vision to find a buyer to take the company into the next phase. At your desk, you review these additional meeting notes:
YOUR ROLE
You are one of Maria’s high-performing managers at Pacific Coast Technology, and she trusts your work and leadership.
After a few days of thinking about Maria’s project request, you call a meeting with her in which you lay out the requirements below. You tell her that by meeting these requirements, you believe she will have the information she needs. Maria approves your plan and asks that you get started right away.
Here is what your report should provide for Maria on the selected company:
While you are free to use your creativity in formatting your submission, keep in mind that this is a document that will be for the eyes of the owner of the firm, so make sure it can be easily and quickly examined by a busy upper-management professional, with clear writing and understandable graphics and charts.
Create a report that tells the financial condition of a company. Your report should provide information on the following:
Report requirements:
If you are experienced with preparing professional reports, you may use a format of your choice. However, if you are new to this type of writing and document style, you may wish to use these sections as a way to organize your report:
Related company standards:
By successfully completing this assessment, you will demonstrate your proficiency in the following course competencies through corresponding scoring guide criteria:
Faculty will use the scoring guide to review your deliverable from the perspective of Maria Gomez. Review the scoring guide prior to developing and submitting your assessment.
| Criteria | Non-performance | Basic | Proficient | Distinguished |
| Analyze financial ratio analysis, trend analysis, and industry average analysis. | Does not analyze financial ratio analysis, trend analysis, and industry average analysis. | Analyzes financial ratio analysis, trend analysis, and industry average analysis; however, there is a disconnect between the conclusions and the various financial analysis tools. | Analyzes financial ratio analysis, trend analysis, and industry average analysis. | Analyzes financial ratio analysis from each category, trend analysis, and industry average analyze; includes trend analysis going back three years for each ratio; and compares all ratios to industry average ratios. |
| Evaluate the financial statements of the firm to find its true condition and valuation. | Does not analyze the financial statements of the firm. | Analyzes the financial statements of the firm; however, does not accurately describe the firm’s true condition and valuation. | Evaluates the financial statements of the firm to find its true condition and valuation. | Evaluates the financial statements of the firm to find its true condition and valuation; supports evaluation with details and examples to illustrate the strengths and weaknesses. |
| Develop actionable items and conclusions, based on the analysis, about the status of the company. | Does not develop actionable items about the status of the company. | Develops items and conclusions; however, they are misaligned with the analysis. | Develops actionable items and conclusions, based on the analysis, about the status of the company. | Develops actionable items and conclusions, based on the data analysis, about the status of the company; actions and conclusions have strong alignment to the data analysis and interpretation. |
| Tell the current financial story as to the overall health of the firm as it relates to current valuation and the future prospects of the company. | Does not outline a financial story as to the overall health of the firm as it relates to current valuation and the future prospects of the company. | Outlines a financial story of the firm as to the overall health of the firm as it relates to current valuation and the future prospects of the company. | Tells the current financial story as to the overall health of the firm as it relates to current valuation and the future prospects of the company. | Tells the current financial story of the firm as to the overall health of the firm as it relates to current valuation and the future prospects of the company; provides details and examples to support telling the financial story. |