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Social media sports advertising campaign

Develop a social media sports advertising campaign for a potential client. You’ll also need to create a creative brief for the social media sports campaign.

A professional sporting organisation has struggled for many years to attract an audience, media exposure and consequently, sponsorship. It’s make or break time. The organisation can only survive for a short time without attracting new fans and sponsors. Your team has been asked to prepare a social media campaign that will increase the profile of the sport, encourage greater media exposure and attract sponsorship.

The chosen client is the Women’s National Basketball League (Australian Competition)

Please find attached the task sheet and marking requirements. And also an example of assessment provided by the university for your understanding.


Last Updated on June 17, 2019

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