Describe the products (goods and services) that interest these youth markets.
Compare and contrast the micro- and macro-environmental forces that can influence the marketing strategies for these products (goods and services).
Analyze the marketing strategies of these two countries and compare them with Western-based consumption marketers (e.g., US).
What opportunity for U.S. companies might you foresee? Support your reasoning.
Last Updated on February 10, 2019 by Essay Pro